Ten Principles of Typography

We always like the things which are placed in a proper manner and are in sync with the surroundings. Same formula works for web, graphic design, logo design and visual art. If it visually looks good, you’ll feel good and get attracted to it.

For designers it is very important to know the rules of typography in order to make their work attractive and beautiful. There is no limit in creativity and designers can use endless options as for as typography is concerned but here are few rules which should be kept in mind while creating any graphic, logo or branding. Better to understand the basic principles of typography first before doing experiments.

principles of typography